Tag: graphic designer bairnsdale

Brand harmony

Recently I’ve noticed that developing a brand is akin to cooking the perfect risotto. There are layers of texture and flavour added to the recipe over a period of time and you need to be patient. And right when you think the rice won’t change from super crunchy to palatable, the dish turns the tide and comes together.   Brands are the same. …

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10 reasons why your personal beliefs are your brand message

Why is it that a branding specialist or copywriter needs to know so much about YOU as a person in order to create something like a logo or copy for your business?    Have you ever answered a creative briefing question with ‘N/A’.   I bet you muttered to yourself “This question is not relevant to my situation”    Guess what? Your worldview UNEQUIVOCALLY matters to …

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The Intuitive Way to Unlock Your ‘Why’

Whilst undertaking a Diploma of Holistic Counselling Practice I lost track of the number of times our lecturer instilled “Never use ‘why’ during a session”.    The use of ‘why’ forms a probing question. And depending on the audience’s internal dialogue, the context in which the word is used and tone of voice from the communicator, it’s condemning.   So why …

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Awesome People to Discover Vol 1: eL Seed TED Talk – Street art with a message of hope & peace

Hands up if you LOVE discovering inspiring people? Ditto. And I love sharing the wisdom I discover… it’s all about the ripple effect. I had the pleasure of attending the Strategies for Inspired Health & Personal Success Seminar yesterday – a seminar facilitated in East Gippsland by two awesome people living their passion and heeding to their calling with absolute …

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Case Study: The Sensual Seed Oracle Card Deck

It’s not every day a graphic designer has the opportunity to collaborate with an amazing, compassionate and soulful person to help them bring their passion project to life. Passion projects are BIG ideas coming to life, and they often bubble away in the unconscious for many years before becoming fully realised. This particular passion project is a collaboration …

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