Tag: branding specialist east gippsland

Brand harmony

Recently I’ve noticed that developing a brand is akin to cooking the perfect risotto. There are layers of texture and flavour added to the recipe over a period of time and you need to be patient. And right when you think the rice won’t change from super crunchy to palatable, the dish turns the tide and comes together.   Brands are the same. …

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Case Study: The Abbey Brand Nirvana

“You must not lose faith in humanity. Humanity is an ocean; if a few drops of the ocean are dirty, the ocean does not become dirty.” – Mahatma Gandhi   The Brand Story The Abbey is a place of contemplation and hospitality, operating as an accommodation and conference centre as well as offering a space for …

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Why you need to quit DIY + outsource to a professional

There’s a lot to be said for outsourcing in business. But do it holistically and sustainably. When it’s right for you. Start ups are often torn in many directions when it comes to investing their hard earned cash in their business. In the beginning, cash flow may often be more hamster wheel than a well …

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