Category: Logo Design

Case Study: The Abbey Brand Nirvana

“You must not lose faith in humanity. Humanity is an ocean; if a few drops of the ocean are dirty, the ocean does not become dirty.” – Mahatma Gandhi   The Brand Story The Abbey is a place of contemplation and hospitality, operating as an accommodation and conference centre as well as offering a space for …

Read more

Wise Women Ride Brand Nirvana Experience with Earth & Sea Creative

Case Study: Wise Women Ride Brand Nirvana

  “I would travel only by horse, if I had the choice.” – Linda McCartney   The Brand Story Wise Women Ride is the result of a pipe dream conjured when Founder, Jeanette White, said she wanted to travel and take people with her along for the ride. The business is Jeanette’s passion project and her legacy in this lifetime, born after a transformational …

Read more

The Secret to Launching a Brand with Strength

When it comes to investing your precious start up capital into your business, where do you start?   There are a number of elements a business needs to consider when launching a brand. If you are passionate about why you do what you do, rather than branding intricacies, this checklist will seem daunting at first.   Brand strategy Logo design Stationery …

Read more

Case Study: Soulstice Artisan Body Care

The brand story: Ali Kelly of Soulstice Artisan Body Care is a massage therapist and reflexologist who struggled to find a soap to suit her sensitive skin. So she started making her own. Prior to engaging Earth & Sea Creative, Soulstice went by the brand name ‘Wicked Soaps’. The brand name and identity no longer served the direction …

Read more

Case Study: The Sensual Seed Oracle Card Deck

It’s not every day a graphic designer has the opportunity to collaborate with an amazing, compassionate and soulful person to help them bring their passion project to life. Passion projects are BIG ideas coming to life, and they often bubble away in the unconscious for many years before becoming fully realised. This particular passion project is a collaboration …

Read more

40 Freaking Awesome Graphic Design Resources: Vol 1

Please be my guest and enter the Holy Grail…   This is a new post series – where I reveal coveted graphic design resources as I add them to my library. So you’re putting together a flyer and need an image that is somewhat unique and not screaming “stock image!”? Or you need to be inspired by a …

Read more

Why you need to quit DIY + outsource to a professional

There’s a lot to be said for outsourcing in business. But do it holistically and sustainably. When it’s right for you. Start ups are often torn in many directions when it comes to investing their hard earned cash in their business. In the beginning, cash flow may often be more hamster wheel than a well …

Read more

Case study: Divine Warrior Yoga Brand Development

The Brand Story Candra Sleeman is the Founder of Divine Warrior Yoga; a connected, safe, relaxing and inspiring space for people to come to where they can deepen their connection to their physical and energetic body.  In 2013 Candra worked in a stressful job and endured the physical ailments of a bad back. She sought …

Read more